Thursday, August 24, 2006
Financial organizations banking on HSAs
["Financial organizations banking on HSAs," United Press International, 23 August 2006.]
A new survey reveals that the majority of financial organizations see health savings accounts as a solid investment:
Eighty percent of financial organizations either offer Health Savings Accounts (HSAs) or plan to in the next year, a new survey says.
Fifty-four percent of the 137 financial organizations surveyed by financial services firm Walters Kluwer said they were currently offering the accounts, while another 26 percent said they plan to offer them within 12 months.
Generating new accounts and increasing cross-sell opportunities were cited by more than two-thirds of respondents as reasons these organizations were offering or planning to offer health savings accounts.
Other reasons cited by organizations included increasing deposits (62 percent) enhancing commercial account relationships (41 percent) and generating fee income (28 percent).
[William Short, "Mini-meds can help HSAs succeed," The Dodge City Globe, 17 August 2006.]
A new survey reveals that the majority of financial organizations see health savings accounts as a solid investment:
Eighty percent of financial organizations either offer Health Savings Accounts (HSAs) or plan to in the next year, a new survey says.
Fifty-four percent of the 137 financial organizations surveyed by financial services firm Walters Kluwer said they were currently offering the accounts, while another 26 percent said they plan to offer them within 12 months.
Generating new accounts and increasing cross-sell opportunities were cited by more than two-thirds of respondents as reasons these organizations were offering or planning to offer health savings accounts.
Other reasons cited by organizations included increasing deposits (62 percent) enhancing commercial account relationships (41 percent) and generating fee income (28 percent).
[William Short, "Mini-meds can help HSAs succeed," The Dodge City Globe, 17 August 2006.]
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